Friday, November 21, 2008

Advertising: information or manipulation?


This essay will examine the arguments for and against advertising.

Advertising is a way to sell products and have a great influence under buyers, advertising is used in many comunication, life, TV, radio and Internet.


First of all, advertising probably not only give information, so manipulation to society,as a result consumist saciety. Therefore many persons buy things not necessary. some times ads can be misleiding in ways that confuse the consumer to purchase the product was designed for.


On the other hand, advertising help to companies for show products and sell, besides these pay media companies to place their ads into media. therefore, the media companies make their money off of ads, and the consumer can view this material for a significally less price than the material.


Althoug, advertising influence consumers by alluding the consumer into buying this product over a generis product that could perform the same task, directing the advertisement towards a certain audience, and developimg the ad where it is visually attrastive.


Finally, people partly are manipulation for advertising perhaps for ignorance or bad information.