Friday, November 21, 2008

Advertising: information or manipulation?


This essay will examine the arguments for and against advertising.

Advertising is a way to sell products and have a great influence under buyers, advertising is used in many comunication, life, TV, radio and Internet.


First of all, advertising probably not only give information, so manipulation to society,as a result consumist saciety. Therefore many persons buy things not necessary. some times ads can be misleiding in ways that confuse the consumer to purchase the product was designed for.


On the other hand, advertising help to companies for show products and sell, besides these pay media companies to place their ads into media. therefore, the media companies make their money off of ads, and the consumer can view this material for a significally less price than the material.


Althoug, advertising influence consumers by alluding the consumer into buying this product over a generis product that could perform the same task, directing the advertisement towards a certain audience, and developimg the ad where it is visually attrastive.


Finally, people partly are manipulation for advertising perhaps for ignorance or bad information.

Thursday, October 23, 2008

LISTENING EXERCISE

TRUE OR FALSE

1. The speaker trains more than an Olympic athlete. “false”
2. The driver with the best car doesn’t always win. “true”
3. The speaker mentions money as an aspect that affects the motivation of drivers. “false”
CHOOSE THE BEST ANSWER
1. GOOD RACE CAR DRIVERS…

a. Are like psychologists
b. Are focused
c. Prefer driving in the morning
d. Prefer driving in the afternoon

2. When the speaker sees fans, he ….

a. Looks for his family
b. Gets distrac
c. Performs better

LISTENING EXERCISE
1. What exactly is concern and what forms of concern are most common in your country or area.

a. Live concern
b. Prostate concern
c. Sting concern



1. A= shock
2. C= he researched concern treatments
3. B= his belief in god
4. D= our characteristics can be strengthened by such adversity


by Ivonne Cardenas


Critical Issue: Technology: A Catalyst for Teaching and Learning in the Classroom
This Critical Issue was researched and written by Gilbert Valdez, Ph.D., director of North Central Regional Technology in Education Consortium and codirector of North Central Eisenhower Mathematics and Science Consortium (NCEMSC). Editorial guidance was provided by Barbara Youngren, director, NCEMSC.
The Critical Issue team would like to acknowledge the following experts for reviewing this article: Marla Davenport, director of Learning and Technology, TIES; Kathleen Fulton, director for Reinventing Schools for the 21st Century at the National Commission on Teaching and America's Future; and Robert Nelson, Learning, Leading and Technology.
Download an Adobe® Reader® (PDF) version of the this Critical Issue (276KB)

ISSUE:
The interface between educational technology and science and mathematics instruction is integral and symbiotic. Few of the examples noted in the Glenn Commission report (National Commission on Mathematics and Science Teaching for the 21st Century, 2000) would be as advanced as they are without the use of technology:
Literacy in these areas [mathematics and science] affects the ability to understand weather and stock reports, develop a personal financial plan, or understand a doctor's advice. Taking advantage of mathematical and scientific information does not generally require an expert's grasp of those disciplines. But it does require a distinctive approach to analyzing information. We all have to be able to make accurate observations, develop conjectures, and test hypotheses: In short, we have to be familiar with a scientific approach. (p. 14)
Educational technology, especially computers and computer-related peripherals, have grown tremendously and have permeated all areas of our lives. It is incomprehensible that anyone today would argue that banks, hospitals, or any industry should use less technology. Most young people cannot understand arguments that schools should limit technology use. For them, use of the Internet, for example, plays a major role in their relationships with their friends, their families, and their schools. Teens and their parents generally think use of the Internet enhances the social life and academic work of teenagers:
The Internet is becoming an increasingly vital tool in our information society. More Americans are going online to conduct such day-to-day activities as education, business transactions, personal correspondence, research and information-gathering, and job searches. Each year, being digitally connected becomes ever more critical to economic and educational advancement and community participation. Now that a large number of Americans regularly use the Internet to conduct daily activities, people who lack access to these tools are at a growing disadvantage. Therefore, raising the level of digital inclusion by increasing the number of Americans using the technology tools of the digital age is a vitally important national goal. (U.S. Department of Commerce, Economics and Statistics Administration, & National Telecommunications and Information Administration. (2000, p. xv)
The very concept of the Internet would not be possible without technology. This is paralleled by the incredibly rapid growth of information that likely would not be possible without this technology. Research centers with no computers would arouse suspicion about the completeness, accuracy, and currency of their information because science and mathematics information grows daily and much of that new information can only be found through the use of technology. In fact, very few would argue with the statement that computers are essential to the work of professional scientists and mathematicians.
From the beginning of the computer age, educational researchers and practitioners have told us that for technology use to be successful in our schools it needed to be closely tied to school reform. Glennan and Melmed (1995) wrote: "Technology without reform is likely to have little value: widespread reform without technology is probably impossible" (pp. xix–xx.). The unavoidable conclusion is that successful improvement of technology, science, and mathematics education is of high importance to our future. In 2002, 100 high-tech executives met with President Bush to discuss the future of technology: They indicated that improving mathematics and science education ranked next to national security and broadband Internet access was one of the most important considerations for improving economic growth in their companies.
Given the vital role of technology in today's world, t his Critical Issue will examine the value of effective technology use in classrooms with specific references to mathematics and science instruction, programs, and curricula. It will attempt to answer the following three questions that are essential to making technology use more effective in instruction :
What prevents educational researchers from giving us definitive answers about technology in the classroom that would satisfy both critics and advocates?
What does the best quantitative and qualitative research tell us about educational technology's effectiveness and the conditions and factors necessary for maximum effectiveness?
Why is educational technology important to the teaching and learning of mathematics and science and what are the important considerations and resources that make technology use more effective?
by
North Central regional Educational Laboratory


Effect of Technology in Education

Technology affects every aspect of our lives. From romance to business, it has shown its presence everywhere. But technology has had a huge impact on education that cannot be denied, and has done nothing but improve the quality and quantity of education.As a college student who would like to become a teacher, I believe that technology will help a child due to all children learn differently, and technology is to help the children who have no other place to go. Some children are just unable to learn from a teacher, that is when technology plays a big role.
Technology has many different effects on education, one of them being enhancing the students learning; therefore technology may enhance the students learning and may assist most students in achieving their academic standards. If technology and appropriate teaching methods are combined, consequently technology may increase the academic achievement. On the other hand, certainly Businesses place an emphasis on technology in schools so that the schools adequately prepare their future employees, the students. The government is also placing pressure on schools to improve technology in the classrooms because today, schools are being pressured more and more to improve the technology they use and teach in the classrooms.
Besides, Parents are placing this pressure on schools so that their students have the skills needed to compete in the real world job market. Undoubtedly, Students are placing pressure on the schools to improve technology by having more knowledge of current technology than the school’s staff, thus teachers in turn are placing emphasis on the schools to improve technology they want to increase efficiency of information sharing, grading, and communication in the classroom.
Finally, Technology is becoming more and more dominant in our society. Everyday upgrades are being made and new innovations are being discovered. Every place we look there is some type of technology. I believe technology has had a major impact on our school systems and is still impacting it today.
By: Ivonne Cárdenas

Monday, September 15, 2008